Barbara Murphy-Shannon

Week 5: Email "25 Ways The F-Word Can Help Your Business Thrive" Marketing Challenge


 
Read it.📖
 

 
I promise you'll love it!
 

 

 
You loved it, right?
 

 
That's what I thought.
 

 
What's your favorite?
 

 
My personal favorite is, “Fucking trust your gut,”
 

 
And that's precisely what I'm going to do with this little woody website...
 
Don't judge me.🙈
 

 
Ok, let's get to it.
 

 
Week 5 Email Results:
 

 
This week was all about testing a hunch I had about the list and their interest in woodworking.
 
My hunch is they are interested in a specific type of woodworking but what type?
 
That's what we need to find out.
 

 
In the email, I presented a series of questions and gave three options/solutions [links to a page on the website about a specific topic).
 

 
The goal is to learn what resonates with the readers.
 

 
Here are the numbers:
 
352 emails
 
28.69 Opened
 
4.26 Click rate
 

 
The results— an even split on each link!!! I even split!!! WTF!!!
 

 
I guess that's a "Keep Fucking Learning" from below.
 
It's a small sample size, so I won't give it too much weight...but Fuck!
 

 
Ok...moving on
 
(Such a potty mouth...sorry Mom!).
 

 
Searching for Affiliate Offers:
 

 
I am looking for affiliate platforms where the merchants offer a much more reasonable commission.
 

 
What I will do:
 

 
For example, if my website was about dogs and there was a dog CBD store with an affiliate program. I'll test the affiliate link directly in the emails and write about the product " 12 reasons your dog needs CBD."
 

 
I'm looking for affiliate woodworking tools, plans, and novelty items.
 

 
Here's what to expect next week.
 

 

  1. Continue to look for higher-quality affiliate products that align with the website and provide an excellent preselling funnel with bonuses.

  2. Continue to test different angles with emails.


 
I will wait to change the welcome sequence and the opt-in until I have more answers.
 

 
Thanks for reading.
 

 
xoxoxoxo
 

 
Barbara
 

 
P.S. Taking # 17 advice. "Ask for Fucking help."
 
If anyone is an expert at affiliates, please reach out.
 

 
P.P.S. I think we should all print this out and hang it on our wall...Fuck ya?
 

 
OMG...I'm grounded.

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